Monday, 5 December 2011

Advert Deconstructions

Sum 41 Underclass Hero deconstruction-



This poster features Deryck Whibley being a stereotypical punk. He is wearing an entirely black outfit, standing in front of a wall of graffiti, engaging in that most frowned on of punk activities- Spitting. This symbolises the punk attitude of "screw the establishment, lets spit on the floor and write graffiti". The fire extinguisher behind Deryck Whibley symbolises the hero side of the album. Deryck is standing in front of graffiti, spitting, (Which is the underclass bit) yet the fire extinguisher symbolises his hero side and that even punk rockers can help society.

The colour palette of this poster is very typical of punk and shares similarities with the Sex Pistols adverts. The black and white image and 'Sex Pistol' pink could mean that the world is boring and monotonous but as the band name is in pink it could mean that punk is the "light" in the dark tyrannical world.

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